PRIVACY POLICY

Effective Date: 20-06-2025

At Lizzie’s Cake Co, your privacy is important to us. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit or make a purchase from our website: www.lizziescakeco.co.uk.

1. Information We Collect

When you use our website, we may collect the following information:

  • Personal Information: Your name, email address, phone number, delivery address, and payment details.

  • Order Details: Custom cake preferences, including flavours, colours, and toppers.

  • Technical Data: IP address, browser type, device information, and browsing behaviour via cookies and analytics tools.

2. How We Use Your Information

We use your information to:

  • Process and deliver your orders

  • Communicate with you about your order or account

  • Improve your shopping experience on our website

  • Respond to your inquiries or customer support requests

  • Comply with legal obligations

3. Sharing Your Information

We respect your privacy. We do not sell, rent, or trade your personal information. However, we may share it with:

  • Payment processors and delivery partners

  • Service providers who help run our website and marketing tools

  • Legal authorities, when required by law

4. Cookies & Tracking

Our website uses cookies and similar technologies to enhance your browsing experience, analyse traffic, and personalise content. You can manage cookie settings through your browser preferences.

5. Data Security

We take appropriate measures to protect your personal data from unauthorised access, misuse, loss, or disclosure. All payment transactions are encrypted and securely processed through trusted third-party providers.

6. Your Rights

If you are in the UK or EU, you have rights under the UK GDPR, including:

  • The right to access, update, or delete your personal information

  • The right to restrict or object to processing

  • The right to data portability

  • The right to withdraw consent at any time

To exercise these rights, contact us at support@lizziescakeco.co.uk.

7. Third-Party Links

Our website may contain links to external websites. We are not responsible for the privacy practices or content of those third-party sites.

8. Changes to This Policy

We may occasionally update this Privacy Policy to reflect changes in our practices. Any updates will be posted on this page with a revised effective date.

9. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact:

Lizzie’s Cake Co
Website: www.lizziescakeco.co.uk
Email: support@lizziescakeco.co.uk